Preparing Your Estimate. Before we begin laying the foundation for your video, we’ll need to know:
* Who is your target audience?
* What is the purpose of your video?
Establishing a budget: what do you have to work with? We’ve worked with companies (and budgets) large and small, from food trucks to Fortune 500 and we put every dollar on the screen. Defining a clear budget will help us strategize your video production to reach your highest ROI and outline our approach. Keep in mind features like motion graphics, voice-overs, and sound design will add to the cost of your video.
Pre Production – Getting Ready. Now that we’ve worked out who our video is for and why we’re making it, our team of creatives can get to work on concept development. Most of our clients have an idea what they need, it’s up to us to fine tune the details and add our magic touch. We’ll help organize your video resources, write a script, or help reword your interview questions to create a video that hits your target. Whether it’s to motivate your clients to action, showcase your stellar staff, or generate brand awareness, we’ll collaborate with you to create a video that resonates with your audience.
Video Production – The Shoot Day. This is our time to shine. Our experienced corporate video production team will be on location working tirelessly. We come in prepared to hit the ground running. As far as staff and equipment goes, the size and tools change depending on the scope of the project. Each project is different. Some videos require only a videographer and a producer, others require a full production staff; like sound technicians, styling, online streaming coordinators, etc. Many companies use testimonials in their videos – a proven way to connect on a personal level. One of our specialties at Maxime Photo and Video, is ensuring that our interviewees feel relaxed and confident. We can make even the most reserved CPA look like a rock star.
Post Production – Putting the Pieces Together. If your budget is limited, our video editor can use titles or motion graphics to deliver your message. We’ll add some delicious background music, your logo, B roll and voila… We’ll always let you see your project, so you can add your two cents. And we’ll always deliver your project on time, if not early.