by Tracy Niedermeyer | Jul 31, 2018 | Business of Video, Featured
Video production is a larger industry than you think–and not without good reason. Video is the single most engaging form of media for viewers, potential buyers, and repeat customers. Period. It’s the best way to connect with people when you want to. What’s more,...
by Tracy Niedermeyer | Jun 4, 2018 | Business of Video, Video Marketing, Video Production Tips
The specialty vehicle manufacturing industry spends less than 3.5% of its’ annual revenue on marketing.
by Tracy Niedermeyer | Jul 14, 2017 | Business of Video, Video Production Tips
A sensitive video editor makes all of the difference in Brands of Santa. Sure, capturing the footage is critical, but what you do with the footage afterward matters even more. It’s an instinctual talent as well as a learned one. You’ve either “got...
by Tracy Niedermeyer | Jul 5, 2017 | Branded Content, Business of Video, Video Production Tips
A profile video can be one of the most effective storytelling techniques to connect to your customers. Gone are the days when companies thump on their chest and say, “Look how big we are!” A good profile video is humble. It makes the customer want to...
