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How To Edit Existing Video Footage

How To Edit Existing Video Footage

by Tracy Niedermeyer | Dec 6, 2018 | Video Production Tips

Do you need to edit your existing video footage or re-vamp a completed project?  Now you have a few jobs under your belt and can afford to clean things up.   I’m sure you did the best your budget would allow.  Now, let’s do better. Video editing can work...
How Much Does a Video Cost?

How Much Does a Video Cost?

by Tracy Niedermeyer | Sep 14, 2018 | Business of Video, Video Marketing, Video Production Tips

The price of producing a video varies, so, let’s go with a Good, Better, Best model and I’ll break it down.  I’ll show you sample videos from each video production budget at the bottom of this post, so you can visualize the difference too. Before you...
Lively Corporate Event Photography and Video Coverage

Lively Corporate Event Photography and Video Coverage

by Tracy Niedermeyer | Aug 9, 2018 | Video Marketing, Video Production Tips

You’re spending a lot of time organizing the perfect corporate event in Miami, don’t you think your photo and video should reflect all of the excitement? We shot the annual sales and marketing meeting for Adidas this year.  This lively shot list is from...
Specialty Vehicle Marketing Strategies

Specialty Vehicle Marketing Strategies

by Tracy Niedermeyer | Jun 4, 2018 | Business of Video, Video Marketing, Video Production Tips

The specialty vehicle manufacturing industry spends less than 3.5% of its’ annual revenue on marketing.

Brands of Santa: Why Video Editing Makes a Difference

Brands of Santa: Why Video Editing Makes a Difference

by Tracy Niedermeyer | Jul 14, 2017 | Business of Video, Video Production Tips

A sensitive video editor makes all of the difference in Brands of Santa.  Sure, capturing the footage is critical, but what you do with the footage afterward matters even more.  It’s an instinctual talent as well as a learned one.  You’ve either “got...
Profile Videos: Storytelling Techniques for Effective Advertising

Profile Videos: Storytelling Techniques for Effective Advertising

by Tracy Niedermeyer | Jul 5, 2017 | Branded Content, Business of Video, Video Production Tips

A profile video can be one of the most effective storytelling techniques to connect to your customers.  Gone are the days when companies thump on their chest and say, “Look how big we are!”  A good profile video is humble.  It makes the customer want to...
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